29 June 2016

Signet, the Philippines’ top luxury menswear boutique came to Cebu City and held a special Trunk Show at the Ayala Land Premier Showroom last June 25-26, 2016. It was attended by Cebu Style and Fashion Bloggers, media personnel and other stakeholders of Ayala Land Premier and The Alcoves. Cebu’s emerging fashion scene has brought the men behind Signet to showcase their newest offerings of high quality suiting and luxury goods from two of the brands the boutique carries, namely Ring Jacket and Carmina Shoemaker. 

Hosting Signet’s first pop-up store in Cebu truly complements The Alcoves’ distinctive living experience. The Alcoves is the perfect place for business, leisure and urban living. It is strategically located in the heart of Metro Cebu exuding a right balance between form and function. Established in 2014 by Kelly See, Tom Sing, Edie Lim, and Jason Qua out of their passion for timeless menswear, The Signet brand prides itself in both design and luxury. Each brand Signet carries has been meticulously selected for their classic design and high quality craftsmanship. 

For 62 years and counting, Ring Jacket has been producing their tailored clothing in-house, with a full canvas construction that utilizes the hand sewing skills of master artisans in Osaka. It is one of Japan’s premium ready-to-wear brand of artisinal suits and jackets. At present, Ring Jacket offers a beautifully made Japanese garment with a distinct Italian flavor. I was fortunate enough to try a Ring Jacket during the event. It felt super lightweight and easy. Kevin and Bryce were the perfect gentlemen to assist everyone. 

 On the other hand, Carmina Shoemaker was founded in 1997 by Jose Albaladejo at the age of 60. The shoe brand continues a prestigious family tradition of more than a century of making premium quality shoes passed down from generations. Each shoe passed through a strict compliance to quality control processes. You are definitely assured that you are only getting the best of the best. 

The Ayala Land Premier Showroom is located on the ground floor of The Terraces, Ayala Center Cebu. You may call (6332)417 1777 or email or visit their website at

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